Press releases and kits
Writing, editing and preparing information and resources for journalists.
LEADRIVE / Services 09
Press office and media relations in Barcelona
Give the media a story worth telling.
Press releases, media relations and press conferences in Barcelona. LEADRIVE turns brand information into useful, relevant stories for journalists.
01 / When it makes sense
Information a journalist can use.
A press office connects an organisation’s news with editorial interests. That requires verifiable information, a relevant angle and available spokespeople. We develop messages and materials that help journalists understand the story, check it and decide whether it fits their coverage.
We find the newsworthy angle in your brand's story. We write and distribute press releases, create press kits and organise media briefings and press conferences. From building relationships with journalists to arranging interviews and tracking coverage, we help your story reach the right desks and see how it lands.
Not every company announcement is news. We find the editorial angle, gather the facts and prepare materials that help journalists do their work. Outreach is tailored to each story, while spokespeople receive support to answer questions clearly and with context.
Context and approach
From Barcelona, media relations can focus on local, specialist or wider audiences according to the project. Outlets are selected around the story and readership, rather than sending identical pitches everywhere. Timing is coordinated with launches, events and other moments when the organisation has something substantial to communicate.
02 / What we work on
From direction to delivery.
Media relations
Identifying relevant outlets, distributing materials and coordinating interviews.
Briefings and coverage
Preparing press conferences and reviewing coverage to understand the messages and reach.
A clear scope, from the start.
These are deliverables we can define together. Your proposal specifies the assets, formats and revisions included in the project.
- Editorial angle and key messages
- Agreed releases, press kits and resources
- Relevant outlet selection and contact coordination
- Interview and coverage monitoring
03 / Process
How we make it happen.
Find the story
We gather facts, context and assets, identifying what is relevant, what can be supported and who should speak for the project.
Prepare and reach out
Materials are written and contact coordinated with relevant media. For press conferences, invitations and practical needs are agreed.
Support and review
We handle agreed requests, coordinate interviews and review coverage to understand how the message was reported.
LEADRIVE / PORTFOLIO
Let the work speak.
Experience from our portfolio. Each case explains the project’s scope and credits.
Budget and planning
Let’s define the scope.
Scope differs for a single release, launch, press conference or ongoing press office. Languages, spokespeople, materials and coordination requirements also matter. Paid placements, where proposed, are distinct from editorial media relations.
Request your free audit04 / Frequently asked questions
Before we begin.
01Do you guarantee publication?+
No. Publication and the final angle are editorial decisions made by each outlet. Our role is to provide a relevant story, substantiated information and useful materials.
02Can you support a launch or press conference?+
Yes. We agree goals, messages, spokespeople, materials and timing. Support can be for a single project or part of ongoing media relations.
03How does a press release differ from a press office?+
A release is one asset. A press office can provide ongoing work on the news calendar, journalist relationships, interviews and coverage of the organisation.
04What information do you need for a press release?+
Substantiated facts, context for the announcement, contacts and available assets such as photographs or documentation. We identify gaps before presenting the story to media.
LEADRIVE / Contact
Your next move starts here.
Tell us what your brand needs. We start by listening and agree the next step together.
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